Objectifs

The main objective of the Entrepreneurship & Strategy course is to provide participants with the essential strategic knowledge required to identify, assess, shape and act on entrepreneurial opportunities and transform them into value for others in different contexts, settings and organizations.

The focus is on the entrepreneurial mindset – a certain way of thinking, not on ‘how to launch a start-up’. Participants will learn about the activities and stakeholders associated with entrepreneurial ventures and develop the knowledge and a set of skills that drive entrepreneurial behavior and contribute to the successful path from an innovative idea to a relevant and attractive entrepreneurial project.

The course concentrates on developing crucial life skills – problem-solving, teamwork, empathy, learning to accept failure as a part of the growth process – that will help participants navigate an uncertain future and encourage them to think and act more entrepreneurially.

The course integrates insights from multiple disciplines, including accounting, finance, management, marketing, sales, and psychology, and encourages participants to put their previous knowledge into practice.

Contenus

The course covers multiple topics, including creativity, opportunity recognition and evaluation, social dimension, business models, market analysis, financing, learning from failure, and others. Everyone is expected to come to class prepared according to the assigned materials and the instructions received. The course work will be based on interactive lectures, discussions and workshops.

This class requires a strong commitment and engagement from participants, as well as a readiness to work inside and outside the classroom on the assignments. Students will develop an entrepreneurial project in teams throughout the course and work on multiple activities.

Références

Videos, articles, case studies, podcasts, and additional materials related to the course will be assigned throughout the course.

Pré-requis

Please note that class size is limited to 60 students maximum.

Selection will be done based on the Motivation Survey on the course Moodle. You must register for the course through Moodle and complete the survey according to the instructions there.

Evaluation

1ère tentative

Examen:

Sans examen (cf. modalités)  

Evaluation:

* Team project – 70%, it includes project overview (20%) and final project (50%)
* Individual work – 30%

Rattrapage

Examen:

Sans examen (cf. modalités)  

Evaluation:

Every evaluation with a score below 4.0 is subject to a second attempt, provided the final grade for the course is below 4.0.
If a team or multiple members of a team fails the course, a written group assignment will be offered as a second attempt.
If only one student in a team fails the course, an individual written assignment will be offered as a second attempt.