How Alex Osterwalder went from ’totally unknown’ PhD researcher to bestselling author and speaker
’Find out how Alex turned a doctoral thesis on a niche topic like business models into a runaway bestseller and a highly rewarding career as an entrepreneur, speaker, author and consultant to some of the greatest companies on the planet.’
“He and co-author Yves Pigneur share the vision that if they could just experiment and ’do creative stuff’, they could create a book so unique that people would come and buy it before it was even published (thereby financing the publication).”
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