Talk and visit at Keio University
Visit at Keio Media Design (KMD), at Yokohama, invited by Prof. Adrian Cheok
“The Graduate School of Media Design (KMD) was established to train talented individuals to work on the global stage building and running new industries for the coming “creative society,” a world in which the driving force of the economy will be creativity rather than productivity or efficiency …” (more)
Stimulating discussion with Adrian Cheok and visit of the KMD Labs. Adrian’s research (web) concerns mixed reality, human-computer interfaces, wearable computers and ubiquitous computing, embedded systems, and power electronics. He is the author of the book entitled “Art and Technology of Entertainment Computing and Communication” (Springer).
Adrian was enthusiastic on the Digital Content Expo (web), “an international event intended to shape the future of this industry five or ten years into the future as well as promote the exchange of the latest information between participating researchers, creators and businesspeople active in this field”.
Talk on BMGEN for KMD graduate students and researchers. The seminar aims at learning about and applying a practical visual language to describe, challenge, and design business models. The seminar consists of a mix of practical activities, theories, and short examples that help the attendees better understand business model innovation by listening, seeing and doing themselves. The concepts will be illustrated by examples of business model innovation, such as Nespresso, Nintendo, SunEdison and Cirque du Soleil. Design thinking attitude and customer development are also emphasized for exploring, prototyping and testing business models.
Discussion with Dr. Satoru Itabashi, who works with Prof. Yoko Ishikura (blog), on their vision on business model design. Satoru authored the book Picto (web) (amazon) describing the Itabashi diagrammatic problem solving method for visual thinkers. In their work with Yoko Ishikura, they combine the BMGEN canvas and the Itabashi diagrams for defining business models.
