Innovation @ Creaholic

interview of Elmar Mock on the Swiss Television on December 26th. Elmar is the co-inventor of the Swatch watch. In 1986, he founded Créaholic (web), a kind of Swiss “IDEO”, an innovation fabric. Elmar is a regular guest in my courses at Lausanne.

(RTS)

and another interview on CNN, on 3rd January 2013, by Nick Glass.

(CNN)

Creaholic used the BMGEN canvas for several projects, such as a breakthrough electronic shower that drastically diminishes the consumption of water and energy compared to a conventional shower (internship by Charles-Henry Dubey, HEC Lausanne).

Elmar has co-authored with Giles Garel the book “La Fabrique de l’innovation”, which presents the creation of the Swatch watch.

The book uses and presents the “C-K theory” (wikipedia), “a concept-knowledge theory which is both a design theory and a theory of reasoning in design”, developed by Armand Hatchuel and Benoît Weil (Ecole des Mines, Paris).

I also use the C-K theory in my class for the PhD programme “Design science research in IS” organised this year by CUSO (web). With Jan Ondrus, we authored the paper “C-K design theory for information systems research” at DESRIST’09.

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