Elmar Mock on innovation management
talk by Elmar Mock on innovation factory & innovation process
Elmar is the co-inventor of the Swatch watch. In 1986, he founded Créaholic (web), an innovation fabric. He is a member of the Institute for Entrepreneurship (web) and co-author, with Giles Garel, of the book ’La Fabrique de l’innovation’, which presents the creation of the Swatch watch. Elmar is a regular guest speaker in international conferences and courses at university.