Design thinking and BMGEN innovation
meeting with Prof. ’?’? ’? Noboru Konno, president of KIRO (Knowledge Innovation Research Organization) and professor at Tama Graduate School of Management (web). His research and projects deals with knowledge innovation, design thinking and business models. Dr Konno has written several books. Last year, together with Prof. Ikujiro Nonaka, they co-authored the book entitled ’The grammar of knowledge creating management for prudent capitalism’ (amazon). They adopted the business model canvas for the chapter 7 ’Business innovation and sustainability’. His last book is about “the ultimate aim of the company”, from profit to purpose.