BMGEN workshop at Tokyo

A workshop on Business Model Design and Innovation at Tokyo, organised by Dr ’?’?’? Shin Yamamoto (fb) and ’?’?’?’? Tobi Munenori (fb)

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This one-day master class aims at presenting the Business Model Canvas for designing, assessing and challenging business models. Business model innovation and industry changes will be illustrated with examples, ranging from start-ups to Fortune 500 companies. Design thinking attitude and customer centricity will also be emphasized for exploring, prototyping and testing business models. Furthermore, business model mechanics, economics and layering will be presented and illustrated. Ground rules and pitfalls in the usage of the Business Model Canvas will be illustrated.

See also Christos Makiyama’s comment (fb)

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