BMGEN & VPdesign at NUS
lectures at NUS b-school, invited by Prof. Thompson Teo in his BBA & MBA classes on ’Strategic Information Systems’.
The lecture aims at presenting the Business Model Canvas and the Value Proposition Canvas for designing, assessing and challenging business models and their value propositions. Design thinking attitude will also be emphasized for exploring and prototyping business models. Finally, the synergy between the business model canvas, lean startup and customer development will be briefly presented for testing business models.
