BMGEN at Toronto
Seminar at the University of Toronto (web), invited by Periklis Andritsos and Helen Kontozopoulos
We will revisit the business model canvas and value proposition canvas. Design thinking and lean startup will also be emphasized for exploring, prototyping and testing value propositions and business models. Ground rules and pitfalls in the use of the Business Model Canvas in large corporations will be illustrated. The new visual tool “Culture Map” will be briefly presented and illustrated.