BMGEN for social entrepreneurs
mini-workshop on business models and social entrepreneurship at NUS Enterprise Center will be scheduled, with Prof. Wong Poh Kam.
During this session, the Business Model Canvas will be presented and used for designing, prototyping and testing business models. Business model innovation in social entrepreneurship will be illustrated with examples such as Grameen Phone (web), Peepoople (web), Eight19 (web) Azuri (web) and A-Changin (web). Design thinking attitude and customer centricity will also be emphasised with practical exercises.