Designing the VPC booklet

Nice and fruitful retreat at Schlossgut Gross Schwansee in Mecklenburg, (so well organised by Peter), with Alex, Alan, Trish and Greg for preparing and designing the new booklet on Value Proposition Canvas.

The VPC is a plug-in canvas that complement the Business Model Canvas (see previous post here). The tool has now been presented, experienced and tested many times during lectures and workshops. Last time, during the Business Design Summit (BDSummit) in Berlin

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