BMGEN/VPDesign at NYU

talk with Alex, Alan and Greg, at NYU, invited by the NYU Entrepreneurial Institute (web), Risa Cohn and the director Frank Rimalovski. 400 guests expected … !

In this interactive talk with hands-on exercises, [...] the participants will learn the latest on how to design, test, and iterate business models and value propositions to decrease the risks of innovation [...] to apply the concepts and tools from the new book, Value Proposition Design. Participants will learn how to apply and use the Value Proposition Canvas, Test Cards, Learning Cards, and the Progress (eventbrite)

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