BMGEN at Tama U

workshop at Tama Graduate School of Business, invited by Prof. 紺野登 Noboru Konno and Prof. 河野 龍太 Ryuta Kono (web)

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Business model innovation and open innovation

A recent survey by McKinsey showed that 80% of executives agree that innovation is critical for their business and growth strategy but only 6% are satisfied with the outcome. I will introduce the latest Business Model Innovation and Lean Startup tools. Participants will revisit the latest on how to design business models and value propositions to decrease the risks of innovation.

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